The announcement has certainly taken many by surprise, especially given that in 2018 Sweden reached a Smokefree status by endorsing the use of another nicotine alternative product. Discussing the planned flavour ban, director of the World Vapers’ Alliance (WVA) Michael Landl, has recently said that if the measure goes into effect, the 150,000 former smokers … Continue reading Thousands of Swede Vapers Could go Back to Smoking if Flavours Are Banned