While many countries remain locked in battles over bans, taxes, and fear-based messaging, like Sweden, New Zealand is the verge of becoming one of the first truly smoke-free nations in the world. A fact that neighbouring Australia should take note of, is that this hasn’t happened through fearful slogans or punitive crackdowns. Instead, it’s the … Continue reading New Zealand’s Smoke-Free Revolution: Harm Reduction, Not Prohibition, Is Winning the Fight Against Smoking