Nicotine pouches – the unsuspecting small, smokeless packets – have surged in popularity worldwide over the past decade. From just 100,000 sold in 2016, sales skyrocketed to 46 million by 2020, with brands like Zyn, On!, Rogue, and Velo becoming household names. Today, the UK market alone is worth £131 million, up 82% in the … Continue reading Nicotine Pouches: Cutting Through the Hype And Reframing the Debate to Balance Protection and Access