However, despite all this, vapers in the UK are now faced with several changes as not only will there be less products on the market, but the amounts that they are allowed to consume are also reduced.
Consumers’ expected responses
Many vapers are expected to not be able to match the same strength that they are accustomed to, and although this may lead some to just buy more of the product in order to satisfy their cravings, others may just give in and resort back to smoking. Another feared direction that desperate vapers may take, is that of purchasing stronger products online or on the black market, where they are unregulated and possibly unsafe.
Richard Hyslop, chief executive of the Independent British Vape Trade Association (IBVTA), said, “If you are continuing to have to refill, it’s annoying that you now have to carry more stuff with you. If you’re looking at vaping compared to smoking, with smoking you just take a cigarette out of the packet and light it. With vaping you’ve got to have all this kit and keep refilling because the tank’s so small and the bottle size is so much smaller.”
“There’s already an informal economy in cloned devices and poor-quality stuff. Now people wanting to buy devices with bigger tanks or liquid in a bottle that’s bigger than 10ml won’t be able to buy it legitimately in the UK but will be able to go to grey or informal areas and buy it.” concluded Hyslop.
Strict e-cig regulations detrimental to Public Health
While everyone is in agreement that it is important to have safety measures and regulations in place, ensuring that the products are safe for consumption. Public Health experts argue that implementing regulations that may discourage vaping and drive vapers back to smoking will be detrimental to public health. “Vaping has helped 1.5 million give up smoking,” said public health expert Professor Gerry Stimson, from the New Nicotine Alliance, whilst leading a protest against these new regulations outside the Department of Health last Friday. “This extraordinary success is put at risk by rules that make vaping less attractive to Britain’s 9 million current smokers.”