iQOS is an e-device manufactured by Philip Morris International. It heats tobacco to create an aerosol that contains nicotine.
Tag: iQOS
iQOS to be Launched Across GCC Countries in July
iQOS was launched at Dubai Duty Free in December 2018 following a strong advertising campaign across the airport, and now it will be launched...
Japan: iQOS Has Led to a Decrease in Cigarette Sales
Philip Morris International (PMI) markets its iQOS device as a less harmful alternative to cigarette smoking. The iQOS device, is a Heat not Burn...
PMI Suspends Online iQOS Campaign as Young ‘Influencers’ are Exposed
PMI’s "marketing standards" prohibit it from promoting tobacco products with youth-oriented celebrities or "models who are or appear to be under the age of...
The Widespread Use of HnB Devices in Korea
HnB devices have been introduced in South Korea only 17 months ago, yet according to data released by the Ministry of Economy and Finance...
Health Canada Orders Tobacco Shop to Remove IQOS Signs
The iQOS device, is a Heat not Burn (HnB) smokeless alternative to combustible cigarettes and works by heating tobacco leaves known as Heets or...
Japan: PMI to Sell Cheaper Versions of ‘Heets’ as it Launches...
Big Tobacco Companies consider Japan as the ideal test ground for HnB tobacco products, since regular e-cigarettes are not allowed due to the country’s...
PMI at the Global Launch of iQOS 3 in Tokyo
“IQOS 3 and IQOS 3 Multi will officially go on sale on November 15th in Japan, Switzerland, UK, Russia and Colombia, and will be...
Philip Morris Sues S. Korea For Refusing to Disclose HnB Study
Last June, Seoul's Ministry of Food and Drug Safety said that research they conducted had indicated that HnB devices contain up to five cancer-causing...
