iQOS is an e-device manufactured by Philip Morris International. It heats tobacco to create an aerosol that contains nicotine.
Tag: iQOS
A Commentary About the Latest Research Looking Into PMI’s IQOS
Written by researchers at Stanford University in California, the paper entitled “Global Marketing of IQOS: The Philip Morris Campaign to Popularize ‘Heat Not Burn’...
PMI £1bn Fund to Help Smokers Quit Called “Breathtakingly Hypocritical”
A measure supported by PMI would lift the current advertising and marketing ban on e-cigarettes.Leaked documents have revealed that the PMI fund would be...
IQOS Market Share Increases as Other HnBs Struggle
In 2019, PMI posted a 44.2% increase in iQOS shipments, to 59.7bn units, with a 40.7% rise to 17.1bn units in the last quarter...
Smoke-Free City: A New Project Launched by Philip Morris Korea
“Smoke-free future is not just simply a motto of our company’s vision,” said Philip Morris Korea Managing Editor, Chong Il-woo, in a statement, “Through...
lQOS to be Launched in Atlanta Following FDA Approval
In December 2016, Philip Morris International (PMI) had announced that it submitted a Modified Risk Tobacco Product (MRTP) application with the FDA’s Center for...
Altria: Cigarette Sales Continue to Decline
Marlboro maker Altria Group Inc. (NYSE: MO) has just released its second quarter earnings, and despite the fact that the reported revenue exceeded Wall...
PMI Launches its First African store in Johannesburg
The store is in the city’s entertainment and business hub, Sandton, and will make the device accessible to locals, tourists and businesses alike. “If...
iQOS is Launched in Manchester
Philip Morris International (PMI), the owner of Marlboro cigarettes and one of the world’s biggest tobacco companies, is planning to open hundreds of iQOS...